Users will soon have a fresh option that allows them to reduce the volume of artificial intelligence-produced media appearing in their streams. This initiative comes as the platform announced that it presently contains more than 1 bn content made with AI.
Pilot Phase and Launch
This change is in a pilot phase over the following weeks before a full-scale launch. This shift comes amid a surge in AI content, spurred by new AI video creators.
The Broader AI Trend
Studies have shown that nearly one in 10 of the quickest rising channels on a competing service only show content made by AI. A large amount of this material is considered “AI slop”, a label for substandard, mass-produced content that is frequently absurd or surreal.
Our research shows that a lot of users like content made with AI tools, ranging from digital art to educational videos, and we want to give people the ability to adjust the amount of that, based on their own choices,” commented a company executive.
Scale of AI Content
TikTok announced that there are now over a billion videos on its app labeled as made with AI. Collectively, more than 100 million videos are submitted to the platform every day, making clips made by AI a minor part of its overall inventory.
User Control Features
Users will be in a position to reduce or increase the amount of AI content they view by using the “manage topic” feature in the platform and choosing AI-made media. Further subjects that currently be modified under the setting encompass news, clothing, aesthetics, and choreography.
Platform Guidelines
Its rules oblige creators to identify lifelike AI-made content, and it prohibits harmful fake videos of celebrities or critical incidents. Any realistic AI video that is unmarked can be removed under its user guidelines.
Furthermore, the platform will now attach an “AI-made” label to content made using its proprietary AI systems, or identified by an collaborative effort for identifying AI-generated material. This action is designed to stop users from attempting to evade the disclosure requirement.
Educational Initiatives
TikTok is furthermore establishing a two million dollar awareness program for professionals and institutions to create informative material about responsible artificial intelligence. This initiative will support educational bodies specializing in training computer science.
Platform Protection
The video-sharing app has justified its moderation strategy, amid discussion over proposals to cut jobs for a large number of review team members in the UK. It is planning to cut hundreds of positions in its user protection division in London, with labor groups and online safety experts raising concerns that humans are being replaced by AI moderation.
A company official clarified that human moderation would continue to be important, but automated tools can protect employees by eliminating the most distressing content before it has to be seen by people. TikTok announced a notable drop in explicit and harmful content reviewed by human moderators over the previous year due to the use of its machine learning processes.
“We think that it’s essential to integrate staff and AI to maintain a secure environment,” the official commented. “We’ll have staff as integral to the approach, but we also think it’s highly necessary to reduce exposure to harmful content as swiftly, which is why a extensive automated help is really helping us operate efficiently.”